Why are you doing what you’re doing this year?
What is your why?

Four years ago, inspired by Simon Sinek’s groundbreaking TED Talk and his book, Start with Why, I dove deeply into defining my own “Why.” It was transformative, shaping my purpose and profoundly influencing how I interact with others professionally and personally. It became the compass guiding my life and relationships and serving clients as a coach.
However, recently, I discovered something critical: our “Why” isn’t static—it evolves alongside us. Recognizing this, I revisited my previous work, and the process brought renewed energy and deeper clarity.
My new “Why” revolves around helping individuals discover, celebrate, and intentionally cultivate their unique strengths and talents.
It’s not about telling people what feels good to hear; instead, I empower clients to explore areas where they genuinely need to break through feelings of being stuck, uncertain, or unclear about their career or life direction. As a client, we will go deep and look at the choices and options in front of you through different lenses and angles, allowing you to gain a deeper understanding of what is getting in the way.
Together, we will build a roadmap toward achieving clarity and confidence, leading to meaningful action, enabling you to create a fulfilling future beyond what they could envision on their own
Being stuck or unsure where to begin is more common than you might think. It’s often the starting point for significant breakthroughs.
If you’re feeling disconnected from your purpose or if clarity seems elusive, you’re not alone—and more importantly, you don’t need to figure it out on your own.
Whether you’re still searching for your “Why,” feel you’ve lost sight of it, or simply aren’t sure how to move forward, having a thoughtful, experienced guide can accelerate your journey dramatically.
Imagine what could become possible with the clarity, confidence, and energy that comes from truly knowing and embracing what you want and developing to strategies to clear the roadblocks in the way.
Let’s explore your “Why” together and transform your uncertainty into meaningful momentum.
Schedule your call today, and let’s answer not only “Why?” but the equally powerful question: “Why Not Now?”
Create with Alec – https://calendly.com/agaconsulting/create2025?month=2025-04